Key Features of Digital Advertising Development in Tourism in Uzbekistan

Abstract

The article discusses the potential for tourism growth in Uzbekistan, as well as several kinds of
digital tourist promotion to lure visitors to Uzbekistan. The issue with the flow of visitors to Uzbekistan is examined,
and there is a literature analysis on digital marketing. Analyzed static data, outlined different methods of
digital advertising, and made key recommendations on how to use digital advertising to improve the number
of visitors visiting Uzbekistan.