The revenue manager in the hospitality industry

Abstract

Revenue management includes the use of analytics and performance data to assist those in the hotel industry
foresee their customers' behavior. The data is then utilized to make appropriate decisions in regards to pricing and
distribution strategies. The ultimate goal of revenue management is to have the right room for the right person at the right
time and place. When this happens, you will be more likely to maximize your revenue, and in turn, your profit.